Pierfrancesco Ruffo

A proven global experience in Market Access and Medical Affairs 

Pierfrancesco is an Executive Expert with a long experience and a proven track record in the Life Sciences / Pharma Business, having held senior leadership roles at leading International Pharma Companies such as Helsinn Healthcare SA, AstraZeneca, Servier, Pfizer, Menarini.

During his 30-year professional career he has developed a solid expertise in the areas of Market Access ( Pricing and Reimbursement, Health Economics, Outcomes Research), Business Development, Licensing, Medical Affairs, Regulatory Affairs, Digital Therapeutics.

He has managed several International Projects/Working Groups coordinating multi-functional Teams at European and Worldwide level, building a solid International Institutional and Scientific network.

He has authored several manuscripts aimed to communicate the economic and clinical benefit/value of drugs and health technologies and has a deep expertise in Real World Evidence (RWE) / Real World Data (RWD) generation and Digital Therapeutics.

Pierfrancesco is a Medical Doctor specialised in Respiratory Diseases. He obtained a Master’s degree in Health Economics and one in Pharmacoeconomics.

What I Do
01. Market Access

Develop a timely and sustainable reimbursement, pricing, and patient access strategy and tools to demonstrate the value of your product to healthcare stakeholders, including payers, providers, and policymakers.

02. Medical Affairs

Bridge the clinical development and commercialization strategies by providing the scientific expertise, generate the evidence data and engage with healthcare professionals to ensure a safe and effective use of your product while addressing the unmet medical needs.

03. Expert Reports

Provide a scientific or a commercial Expert Report, with a grounded evaluation of your product or the disease area to support your need for any regulatory submissions, litigation, or strategic decision-making.